Alpha Armor was born out of love and a bit of frustration for our dog Otto. Otto isn’t just a pet. He’s family. He’s our adventure buddy, protector, and the heart of our home. But as strong and loyal as Otto is, every collar we bought for him kept breaking, frayed edges, weak buckles, snapped D-rings. Nothing could hold up to his energy, strength, or the wild adventures we shared.
We knew he deserved better. So, we set out to create something tougher, something worthy of dogs like Otto. A collar that could keep up.

That’s how Alpha Armor was born, with one mission: to craft heavy-duty, tactical-grade collars built for the boldest dogs and the biggest hearts. Every collar we make is inspired by Otto’s spirit, durable, dependable, and designed to protect what matters most.
But our story doesn’t end there. As Otto became the face of Alpha Armor, we realized there are so many dogs out there who don’t have someone fighting for them. They are waiting for a second chance.

That’s why 10% of all profits go directly to animal shelters, helping rescue, care for, and rehome helpless dogs that are in need of their forever home. Every collar sold helps us protect not just our own dogs, but those still waiting for their forever home.

Our Mission is Simple:
Protect the ones who protect us and give back to those still waiting for love.

When you choose Alpha Armor, you’re not just buying a collar. You’re joining us and Otto on a mission to build a world where every dog is safe, strong, and loved.

Because every dog deserves a stronger tomorrow.

— Alexandria & Otto